Generating leads is a key way to increase your business growth through better blogging . According to data analyses by HubSpot,small businesses that blog get :
1. 55% more website visitors.
2. 102% more Twitter followers.
3. 126% higher lead growth than non-blogging businesses.
When you start blogging you actually start adding new content on daily basis. New content gets indexed on the google and you start getting sales and obviously recognition through this.You can also go for remote Content and Copywriting jobs at remote job seekers.
New content gets posted which gives you feedback from your buyers. You get an idea about what should be improved . Obviously buyers are the ones who gives you an idea about the drawbacks of the product and tells you what should be really improved.
Blogs are a great way to talk with target audience. You can build trust that you are experts in your field by sharing information on trends, tips, breaking news, etc.
I would really like to talk about the kissmetrics example and how the have shown that content will always be the king.
Neil Patel the founder of Kissmetrics and Crazy Egg states in his article.
1 . Neil Patel used to spend 90% of his marketing money on 1. Content Marketing. 2. Email Marketing
2 . They spend 5,380$ in january 2015.
3 . Publishes 1 or 2 articles a day.
The end result for January was 727,984 visitors and 921,577 pageviews.
Yes, Kissmetrics had 8144 leads in january .So it was a very very good business for them .So how much they earned from it ?
1 . The sales starts from 200$ to Many thousand dollars.
2 . Blog drove 62% of leads for kissmetrics.
3 . Spending 5000$ to 6000$ and earned in 6 figures .
So when are you starting to grow up your business .All it matters is that you have good bloggers and good content. Thanks for reading I hope it will help you.